For fiber optic cable assembly manufacturers
Your quoting process shouldn't depend on who's available.
Partfiniti captures the product rules your experts know and puts them to work when sales builds a quote, so complex configurations are quoted consistently without waiting on one person.
The same approach applies to other complex configured products.
Partfiniti is configuration and quoting software for manufacturers of complex products, starting with fiber optic cable assemblies. It captures the rules your experts know and guides your sales team to valid configurations, correct part numbers and consistent quotes.
The problem
Your people know the answers. Your quoting process doesn't.
Years of product knowledge are an advantage, until every quote depends on finding the right person or the right file. The more products, people and customers you add, the harder that knowledge becomes to share.
Sales waits on engineering.
Can we build it? Which combinations are valid? The quote stalls until the one person who knows is free.
Costs and part numbers don't agree.
A copied spreadsheet formula. An outdated cost. A part number that looks right but isn't.
Mistakes reach production.
One small quoting error travels to the floor before anyone catches it. Then it's rework, missed deadlines and an unhappy customer.
It's frustrating. Until it gets expensive.
A better way
What if your system knew the answers?
Capture product knowledge once. Put approved rules to work wherever quotes are built. Give sales clearer answers while experts focus on the exceptions that need them.
The goal isn't to remove expertise. It's to stop spending it twice.
See the difference
One gap. Two salespeople. Two weeks apart.
A configuration falls outside the rules. The right expert resolves it once. From then on, every quote has the answer.
One person's solution becomes everyone's knowledge.
Follow the full Sarah and Mike walkthrough
Proof, not promises
Complex quote, before
6+ hours
Complex quote, after
30 minutes
“Quoting used to be where deals slowed down. Now, thanks to Partfiniti, quoting is where we win.” Steve Rockwell, Zero Connect
Read the storyWhat changes
Less waiting. Fewer guesses. More confidence.
Sales
Respond without chasing routine answers.
Engineering
Review new exceptions instead of repeating old answers.
Leadership
Reduce dependence on scattered knowledge and inconsistent quoting.
Your customers get clearer answers, dependable quotes and the confidence that what they ordered is what they'll receive.
The Partfiniti system
Two products. One body of knowledge.
Across our customers
$25B+
in opportunities quoted through Partfiniti
Partfiniti
For your experts
Configure.parts
Keeps product knowledge and rules current.
For sales
Counter.parts
Puts that knowledge to work when sales builds a quote.
Together, they connect what your experts know to the work of selling complex parts.
Explore how it worksStart small
Start with one product family. We'll help you take it from there.
No dedicated IT department. No servers to install. No need to overhaul everything at once.
Choose one difficult product family.
Map and validate the rules together.
Test real quotes and expand when ready.
Why we built it
“The people who know your products best shouldn't have to answer the same questions forever.”
In 1994 my family and I started Fiber Connections, a fiber optic cable assembly manufacturer in Canada, and I ran sales there for nearly 20 years. Almost every order was a new part number, so quoting quickly and consistently was a constant struggle. Copy a line in a spreadsheet, forget to change the length, and the quote is wrong. We never found an ERP that could handle billions of possible part numbers, at least not without spending millions of dollars. So I started Partfiniti to build the quoting system we couldn't buy.
Geoff Laycock, founder
About PartfinitiLet's start with something real
Show us a product family that's hard to quote.
An ordering guide. A complex set of options. A process that depends on the same expert every time. Thirty minutes is enough to see whether Partfiniti fits.
Common questions
Questions manufacturers ask first.
Short answers. The walkthrough covers the rest.
What is Partfiniti?
Partfiniti is a configuration and quoting system for manufacturers of complex, configured products. It turns the rules behind a product family (valid options, constraints, part-number logic and pricing inputs) into a guided process a sales team can follow. It is made up of two products: Configure.parts keeps product knowledge and rules current, and Counter.parts puts that knowledge to work when sales builds a quote.
What is a Product Knowledge Model?
The Product Knowledge Model (PKM) is the structured, versioned record of what your experts know about a product family: options, components, restrictions, variables, pricing inputs and the conditions each applies under. Sales quotes against the current version; a maintainer reviews and accepts additions. Every quote line pins the version it was priced under, so sent quotes stay explainable.
Who is Partfiniti for?
Manufacturers who configure, price and quote complex products, starting with fiber optic cable assembly manufacturers. It serves sales teams who need answers without interrupting engineering, and the engineering and operations teams who own the product rules. The same approach applies to other complex configured products.
Do we need an IT department to use it?
No. Partfiniti is delivered as a web application. There are no special servers or hardware to install, and the Partfiniti team helps configure and validate the first product family with you.
What happens with nonstandard requests?
When a request falls outside approved rules, Partfiniti flags the exception and routes it through the right review process. Estimated items are labeled as estimates, and the approved answer becomes part of the Product Knowledge Model for the next quote.